Marvis - Luxury Toothpastes from Florence, Italy
Since 1958, Marvis transforms daily routine into moments of pure pleasure. Unique flavors, iconic packaging and 100% Italian production. The haute couture of toothpastes loved from Florence to New York.
Since 1958 | Made in Florence | 7 Unique Flavors | Cult Following Worldwide
Learn more about Marvis ▼
The Marvis Story
In 1958, Count Franco Cella di Rivara founded Marvis in Florence with a vision to create a toothpaste for smokers. The name comes from Marvel (wonder) and Vis (strength). After successful years in the '70s, Ludovico Martelli acquired the brand in 1997, transforming it into a global phenomenon.
The Art of Flavor
Marvis collaborates with the most prestigious fragrance houses worldwide. Expert perfumers travel the globe searching for the finest ingredients for high-quality tastes. From Classic Strong Mint to exotic Jasmin Mint, each flavor is a unique sensory journey.
Contemporary Italian Design
The distinctive aluminum tubes with vintage design have become collectible items. Marvis is not just a toothpaste - it's a lifestyle statement adorning the most stylish bathrooms from Milan to Manhattan.
Why Choose Marvis
- Unique Flavors: 7 original & 3 limited edition flavors
- 100% Made in Italy: Production in Florence since 1908
- Cult Following: From Pitti Uomo to Wall Street Journal
- Premium Quality: Dense creamy texture that lasts longer
- Vegan & Cruelty-Free: Ethical and sustainable products
"Routine is boring. We all need a bit of marvel."
