Clay Pomade - Suavecito - Firme 113g

Firme Clay Pomade

The release of our Suavecito Matte Pomade created a storm of interest, and with that came the voices asking for a matte pomade with a stronger hold. Suavecito Firme Clay Pomade is our answer.

Firme Clay Pomade adds texture, definition, and hold without leaving hair feeling dry or stiff. The matte formula makes for a more effortless looking style while still providing enough hold to sculpt hair into place. Clay is great for fine hair that struggles to hold a style, or short to medium hair that needs a little extra grip.

Usage: 

• Start with dry hair.
• Scoop a fingernail-sized amount of pomade into hands and warm between palms - this step is especially important with this thick formula.
• Work into ends of hair first, then toward roots, distributing product throughout hair.
• Repeat as necessary for additional hold.
• Use your fingers to comb hair into place, or tousle and twist hair for a more natural look. You may also finish with a comb for a more polished style.

Details:

• Natural, matte finish - no shine
• Strong hold that lasts all day
• Washes out with just water
• Signature Suavecito scent